By Anand Chandrasekhar
PEORIA - Over the last few years, crowdsourcing has been gaining popularity in several fields, especially to gather new ideas for building new products/services or to enhance existing ones. This could be an extremely powerful way to continuously nurture innovation, enable growth, and excel in business.
Some organizations use fancy crowdsourcing applications at the front end of their enterprise to gather ideas from various sources, but often fail to manage them down the line. Unless such applications are seamlessly integrated into a ‘single’ enterprise portfolio, project management & governance solution, even the brightest idea will fail to evolve and deliver.